Building a Supplement Brand From Zero - July 2025 Update
Come watch me build a business from scratch. Either I make a lot of money, or it's a dumpster fire.
Welcome to my behind-the-scenes deep dive into building a supplement brand from zero.
I skipped the June recap because transparently, there was nothing going on in my business.
Life got in the way and I didn’t make much effort to try anything new. Just kept the ads running with no iterations… and as you can imagine, ad fatigue kicked in and results weren’t the best (more on this later in the post).
July was when I finally got some breathing room and was able to try some new things out.
In the spirit of transparency, I’m walking you through what’s working, and what I’d change if I had to do it all over again.
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